Yellow Tail & Domino's Twist.Tap.Order. Caps

This perfect pairing, made easy.

Available in select markets, the Twist. Tap. Order. Cap was featured on 400 hundred Yellowtail Limited Edition Red Blend wine bottles. After tapping the cap with their phones, customers ordered their favorite Domino’s pizzas in seconds. Each injection-molded cap housed NFC tags compatible with iPhone and Android devices, ensuring a seamless, easy-to-use tech approach. Deeplocal assisted with the concept, design, creative tech, and integration for this exclusive, limited-time release.