Deeplocal

Reese's Puffs RP-FX

ReesesPuffs_RP-FX_poster.jpg

REESE’S PUFFS RP-FX

 
 

Bust out Crunchy, Chocolatey, and Creamy beats—right at your kitchen table.

RP-FX is a first-of-its-kind, playable cereal box powered by a custom AR web app. Available on grocery store shelves, Reese’s Puffs RP-FX boxes let fans create beats using only their favorite cereal and their phone. How it works: (1) Pick up a box at your local store. (2) Visit PuffsFX.com. (3) Place Puffs on the sequencer grid on the back of the box. (4) Point your phone at the box and jam.

And, inspired by the pros out there having fun with RP-FX, we made something extra. The RP-PRO is a limited-edition synthesizer complete with custom-molded Reese’s Puffs buttons and chocolate drum pads, a built-in sampler, and a dome visualizer. Oh, and you can pour Puffs right out of it.

 
 
 

3 COLLECTABLE
RP-FX BOXES

CRUNCHY DRUM MACHINE, CREAMY LEAD SYNTH,
AND CHOCOLATEY BASS SYNTH

 
ReesesPuffs_RP-FX_card1.png
ReesesPuffs_RP-FX_card2.jpg
 

100% DAILY VALUE

OF KILLER VIBES AND COSMIC SOUND

 
ReesesPuffs_RP-FX_card3.jpg
ReesesPuffs_RP-FX_card4.jpg
 
 
Adweek.png

“One of Reese’s cleverest moves”
Adweek

 
 
 
Geekspin_logo.png

Featured in GEEKSPIN, HYPEBEAST, Mashed, DJ Mag, Adweek, and more.

 
 
 

National ADDYs gold winner for Augmented Reality and Innovative Use of Interactive / Technology